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Privacy Policy

ElectricalDirect is committed to providing the safest and most secure shopping experience available, and we take the security of your personal details very seriously. We use industry leading secure server technology that implements Secure Socket Layering (SSL) to protect your details and assist your shopping experience. SSL is the industry standard for encryption and enables millions of secure online transactions on a daily basis.

This is the web site of Essex Electrical Wholesalers Ltd - www.electricaldirect.co.uk. ElectricalDirect take your privacy seriously as outlined in the details below. We will only use the information that we collect about you lawfully in accordance with the Data Protection Act 1998. All of our usage of data is monitored and managed by our Internal Data Controller.

We collect information about you for 3 reasons: to process your order, to provide you with the best possible service, and to ensure we communicate with you in the right way.

For each visitor to our website, we aggregate information on what pages consumers access or visit, information volunteered by the consumer, such as survey information and/or site registrations.

The information we collect is not shared with any other organisations for commercial purposes, except from those within our group of companies. Our website uses "cookies" to track use and allow customers to purchase from our website. Please note that these cookies do not contain or pass any personal, confidential or financial information or any other information that could be used to identify individual visitors or customers purchasing from our website.

Please note that you are free to refuse cookies. However, for purely technical reasons this may prevent you from experiencing the full functionality of our web site. This is because anonymous cookies are commonly used to keep track of the contents of customers shopping baskets or trolleys during the checkout process. This facility ensures that the items added to (or removed from) your basket are accurately stated when you go to pay. Further details about our usage of cookies is outlined below.

We will give you the chance to refuse and opt-out of any marketing communication from us. If you no longer wish to receive marketing information from ElectricalDirect then please use the link named “Unsubscribe” located at the bottom of all of our marketing emails. Alternatively you may unsubscribe via speaking to one of our contact centre agents.

We will never collect sensitive information about you without your explicit consent. The information we hold will be accurate and up to date. You can check the information that we hold about you by emailing us. If you find any inaccuracies we will delete or correct it promptly. Your statutory rights under the Data Protection Act 1998 is not affected.

The personal information that we hold will be held securely in accordance with our internal security policy, industry standards, and the law.

Contacting us

Contact us via the enquiry form on the ElectricalDirect website

Call us on 0808 168 22 77

Email us at sales@electricaldirect.com

Or write to us at:

East Street


Cookies are very small text files that are stored on your computer when you visit some websites.

We use cookies to help identify your computer so we can tailor your user experience, track shopping basket contents and remember where you are in the order process.

You can disable any cookies already stored on your computer, but these may stop our website from functioning properly.

The following functionality requires cookies to be enabled on our website:

  1. Remember what is in your shopping basket
  2. Remember where you are in the order process
  3. Remember that you are logged in and that your session is secure. You need to be logged in to complete an order.

The following are not Strictly Necessary, but are required to provide you with the best user experience and also to tell us which pages you find most interesting (anonymously):

  1. Track the pages you visits via Google Analytics
  2. Targeting Cookies