New Electric Radiators

Check out these winter warmers...

Stay warm and dry throughout the winter months with our new range of electric radiators from Rointe.

Discover our full range of products

Sockets & Wiring

Cables & Management


Smart Home

Consumer Units

Our Customers

Our customers say Excellent based on over 8000 reviews. Here is what some of our customers have to say.

Excellent service

Excellent service, super fast delivery. Highly recommended. Would definitely be using again.

9 days ago

I ordered the goods very easily

I ordered the goods very easily, then they arrived the next day. Brilliant.

20 days ago

Very easy to order

Very easy to order. Items arrived on time and of good qualitiy

9 days ago

I ordered the wrong size they resent…

I ordered the wrong size they resent the right size back out for free straight away and very fast delivery and good product

9 days ago

Reasons to shop with us

Huge range in stock

Of electrical products

Order by 9PM

Get free next day delivery


Low trade prices

Including buy in bulk & save

Free returns

We’ll refund you right away

Top trade brands

Trusted by the trade

Quality service

Rated excellent on Trustpilot

Stocking the best electrical brands

We deliver direct to

Even more local shops

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Large Commercial Projects.

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Get a head start on your projects with our handy ideas and inspiration posts, we have created some helpful guides to help you make the right decisions before you buy.

2nd December 2021

ElectricalDirect 2021 Trade Report

The trade and construction industry is one of the biggest sectors within the UK. Not only does it provide thousands of jobs to the public, it is also one of the biggest contributors to the economy. Here at ElectricalDirect, we have undertaken a study to discover more about the trade industry, specifically looking into the demand for vocational apprenticeships, gender split in trades, potential earnings for tradies, and where across the UK they are most in-demand. To gather this information, we have analysed data from Adzuna, Careersmart and Nomis in order to paint a picture of how the UK trade industry has grown and developed in 2021, and what we can expect to see in the future.

30th November 2021

Lumens vs Watts: Understanding the difference and how to convert

Purchasing the correct lamp for the perfect lighting setup can be a confusing task, and with the indicators of performance changing as technology advances, we've create a handy converter to make the whole process a lot easier on the job.

25th November 2021

Buying Electrical Goods with Confidence: How to Spot Counterfeit Electrical Goods Online

This week is Electrical Fire Safety Week, an annual campaign organised by consumer safety charity, Electrical Safety First which aims to promote electrical fire safety in the home. With nine out of ten electrical fires being caused by electrical products, this year’s campaign focuses on highlighting the risks of purchasing counterfeit goods. To show our support, we are encouraging shoppers to be aware of the risks and how to safeguard themselves.